Tuesday, October 15, 2013

Comprehensive SATE '13 recap

by Clara Rice of Jack Rouse Associates --  The halls of Savannah College of Art and Design (SCAD) literally shook last week, pulsating with the energy of the Themed Entertainment Association’s 9th Annual Storytelling Architecture Technology Experience (SATE) Conference.  TEA President, Christine Kerr, and SATE Co-Chairs, exp’s Aram Ebben and Stefan Lawrence of Stefan Rules!, assembled a powerhouse slate of speakers for the nearly 200 attendees, and the conference offered 2 days brimming with presentations, roundtables and informal informational exchanges. The presenting sponsor of the conference was Christie®. While the conference was segmented into the four component’s of SATE’s acronym, story was the wellspring and foundation of each: from how stories are conceived and constructed, to how they are manifested into a physical space, to who should be scripting them.  Adam Bezark of The Bezark Company launched the Storytelling segment...
Read the full article at InPark Magazine. 

Bonus content: The NextGen component of SATE '13

See other SATE '13 writeups on the "SATE in the News" page.